5 Ways to Get More From Your Google Place Page

1) Claim – The first step of course is to claim your Place page. If you haven’t claimed your ‘free advertising’ from Google you are definitely missing out on customers who are going to your competitors instead of you!

2) Keywords, Categories, and Description – This is the science bit. You need to use keywords that are already being searched for that are relevant for what you’ve got. This is a place where Google gets a little miffed if you try to stuff location words in so be careful.

3) Add Video and Images – You can and absolutely should add photos and video (at the very least one photo, even if it’s just your logo). The photo(s) will show next to your listing in place searches. Take the time to geotag them. This way when you add the photos by giving Google the URL to the photo you get some extra geographic data.

4) Google Tags and Google Boost – Tags and Boost are two new local advertising options for your Place Page and they do cost money but you can make your listing stand out and they may be worth the fairly low cost.

5) Rate and Review – Anyone visiting your Google Place Page can write a review as long as they have a Google account. Ratings appear to play a fairly significant role in getting your Place Page to rank well although Google don’t say much on the subject.

Need help with this?

Give me a call.

Andy